Overview
Description
Advanced study of selected topics in marketing.
Units
Lecture3
Catalog Details
Offering
Offered: Every Fall and Spring
Terms
fall, spring
Attributes
StandardRepeatable up to 6 credits
Learning Outcomes
- demonstrate in-depth knowledge of selected topics in marketing.
- analyze marketing strategies from a topic-based perspective.
- discuss current developments in selected marketing topics.
- develop marketing metrics for selected topics.