Overview
Description
This course is designed to introduce students to the ideas and nature of entrepreneurship, and to instill the knowledge and skills needed to navigate starting and managing a new business. Course overview: This course is designed to give students a solid foundation of understanding the process of entrepreneurship. The course is divided into three broad topics: (1) the theory(ies) of entrepreneurship, (2) the process of ideation and innovation, and (3) strategies for managing a successful venture. Because entrepreneurship is a skillset, it is not easily learned by instruction. The goal of this course, then, is not to lecture but to engage students in an active learning process. Its assignments are designed to help students learn by doing. By the end of the class, students will have engineered and developed an idea all the way up to the point of launching a venture. While students will not be required to legally start a business, they should be ready to do so, if they so desire, as soon as the course is over.
Units
Lecture3
Catalog Details
Offering
Offered: Other
Attributes
Standard
Learning Outcomes
- demonstrate a greater understanding the process of entrepreneurship.
- demonstrate understanding of the background and theory(ies) of entrepreneurship.
- discuss the process of ideation and innovation.
- develop strategies for managing a successful venture.