Overview
Description
Learn how media and advertising influence public health. Work on a communication deliverable that will benefit public health/the local healthcare community.
Requirements
Prerequisites
JOUR 351
Original catalog text
Prerequisites
Prerequisite(s): JOUR 351.
Units
Lecture3
Catalog Details
Offering
Offered: Every Spring
Terms
spring
Attributes
Standard
Learning Outcomes
- explain the major components and dominant theories that inform public health advertising.
- identify ways to best design, implement, and deliver messages to diverse populations.
- analyze the social, cultural, legal, economic, and ethical considerations in public health campaigns.
- apply course concepts in the analysis, development, and evaluation of health campaigns.
- design a product that benefits public health in the local community.